Behind the scenes at Both&

Hi all, and happy 2021!

We wanted to reach out briefly to give you an update on Both& happenings. 

Since we last wrote, a number of things have happened:

  • In late December we won a competition for a year of pro-bono representation by NYC pr firm ASTRKs. We are thrilled to be working with them to reach as many folks in the community as we can. 

  • We have solidified an amazing board of highly skilled and dedicated advisors. 

  • Finnegan and Mischa, co-founders of Both&, launched another creative project together. You can find more about it here, or follow @limns_newsletter on IG. 

  • Finnegan has been invited to give a talk at Upenn on February 17th, entitled “Both&, Limns, and the art of blending creative disciplines in 2021.” If you would like to attend the event, get in touch with Finnegan directly at, and he will hook you up. 

Most importantly, we have a product update. As you know, we are all about full transparency at Both&. In late December, the factory we had been working with throughout the autumn failed to sufficiently answer our questions around the ethics of how they run their factory (due to COVID-19, we were unable to do the traditional thing and visit the manufacturers at the start). Because ethics and sustainability are non-negotiable for our project, we made the decision to switch vendors, to a wonderful manufacturer in Portugal that has all of the certifications for ethics and sustainability it is possible to receive in the EU. While we are happy with this decision, it of course set our timeline back. That’s the bad news. 

But the good news is that we will be ready to show you our first line very soon, and that members of the Both& family (all of you email subscribers) will be the first to get access to the limited edition line. You will also be exclusively offered a number of discount and bundle deals during a pre-order run. 

We’re looking forward to a great 2021 together. All the best, 

Finnegan & the Both& team.